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Publishers

Our pDOOH specialists support you to monetize the programmatic channel by enhancing your inventory efficiency

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SSP Services

With our solutions we'll walk you to get the most out of your inventory

Agencies which trust Pladway to plan their campaigns

Pladway Value Generation for Publishers

MARKET Expertise

Activate the programmatic business alongside a company with high expertise in the OOH Market. We talk programmatic language and we know OOH rules. Our goal is to preserve the value of your inventory and the exclusiveness of your assets.

On Boarding Operations

  • Configure your inventory and prices
  • Connect your audience and data sources
  • Integrate your Content Management System
  • Create a Deal
  • Approve Creatives and go live
  • Monitor your performances

Process Automation

Fully automated campaign planning, execution and reporting through the connection between the SSP and the CMS. Publishers issue a single periodic invoice to Pladway, easing administrative procedures.

SALES OPTIMIZATION

The programmatic channel complement your direct sales and help you to intercept new budgets. Pladway guarantees complete control over brands that have access to your inventory.

TOTAL VISIBILITY

Pladway makes your assets instantly visible to digital agency specialists and planners, enabling new revenue streams.

  • New buyers
  • Online adv Budgets
  • International markets

Let’s Connect

Access to Pladway SSP Now

CONTACT US

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LEGALS

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Pladway S.r.l. - Via Fra' Luca Pacioli, 3 - 20144 Milano - ITALY - P.IVA / C.F. 10251710967

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